Unveiling Business Opportunities in Libya: The AlSahl Group’s Transformative Journey

Pioneering the Path to Food Security

At the heart of AlSahl Group’s initial investments was the agricultural products sector, recognized as a cornerstone of Libya’s food security. In an era marked by post-war reconstruction and limited resources, the group’s commitment to agricultural development set the stage for a more self-sufficient Libya.


Diversification as a Pillar of Growth

Guided by an unwavering vision, AlSahl Group progressively expanded its operations, becoming a multi-sector conglomerate deeply intertwined with Libya’s economic competitiveness. Today, the group spans five vital sectors, contributing significantly to Libya’s economic resilience and progress.


Values That Drive Success

Central to AlSahl Group’s journey are the values that guide its mission and vision:

  • Commitment: an unwavering dedication to customer focus.
  • Accountability: responsibility and trust in client relationships; delivering on promises
  • Teamwork: collaborative efforts to achieve common goals and build synergies
  • Innovation: Leading transformation and innovation in market dynamics
  • Quality: A commitment to uncompromisingly premium products and services

A Vision of Transformation

AlSahl Group’s transformational journey is underpinned by several core principles:

  1. Consumer understanding

AlSahl Group listens and engages with its customers, translating their needs into actionable insights that drive product and service enhancements. This customer-centric approach forms the bedrock of its success.

  1. Capacity building

By investing in capacity-building initiatives across Libya, AlSahl Group ensures it meets customer commitments while maintaining its position as a market leader. The construction of the state-of-the-art Sidi Sayeh Industrial Complex is a testament to this commitment.

  1. Customer Satisfaction

AlSahl Group upholds its promise of delivering world-class products and services by empowering its employees to take ownership of the consumer experience.

Group Accomplishments

AlSahl Group’s main activities encompass investments, production, importation, marketing, and distribution across five key business sectors, serving both corporate clients and retail consumers. Its accomplishments are underpinned by its strong financial performance, successful partnerships with leading global brands, and a diverse portfolio of high-quality products. Additionally, the group’s commitment to sustainability and social responsibility has earned it numerous accolades and recognition in the industry. With a track record of delivering excellence, AlSahl Group continues to strive for innovation and growth, solidifying its position as a trusted leader in the market. cored by:

  • Market Access: Unparalleled access to local and regional markets
  • Product Portfolios: World-class products and services developed in collaboration with leading international partners
  • Business synergies: multisectoral activities that drive synergy and value creation
  • Human capital: AlSahl Group may have a track record of delivering excellence, but there is no guarantee that this will continue in the future, and their position as a trusted leader in the market can still be challenged by competitors. red by a culture of creativity, responsibility, and ownership
  • Management Practices: Internationally accepted management practices aligned with success and risk mitigation
  • Funding Partners: Committed partners focused on the group’s long-term success
  • Business intelligence: sector-leading insights that anticipate trends driving value creation
  • Production Facilities: State-of-the-art facilities enable opportunities.
  • Distribution networks: robust networks with built-in crisis-resistant redundancies

Unlocking Business Opportunities in Libya

Business in Libya has entered a new era marked by resilience and transformation. As the country rebuilds its economic foundations, opportunities for both local and international investors abound. Libya’s strategic location, rich resources, and burgeoning consumer market make it an attractive destination for those seeking to seize emerging opportunities.



AlSahl Group’s transformative journey serves as a testament to the boundless potential of Libya’s evolving economic landscape.

With a steadfast commitment to innovation, quality, and sustainable growth, AlSahl Group is not just a leader in Libya’s business world; it’s a pioneer shaping the nation’s future.

As Libya’s business horizon expands, opportunities beckon for those willing to join hands with a visionary like AlSahl Group in shaping the country’s destiny.

By leveraging its expertise and resources, AlSahl Group has successfully navigated through challenges and emerged as a symbol of resilience and success in Libya’s business community.

As the company continues to forge ahead, it presents an exciting prospect for individuals and businesses looking to be part of a dynamic and progressive economy.

With AlSahl Group leading the way, the future holds endless possibilities for growth, development, and prosperity in Libya.



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AlSahl Group is single-mindedly focused on improving the Quality of Life for Libyans and for consumers in the regional markets we serve. This commitment is articulated in our ASG Vision Transformation.

Head Office: Al-Ghiran, Tripoli-Libya
PO Box 89086

+218 21 48708 33

+218 21 48708 34

+218 21 48708 35